So you’ve decided to work with a brand consultant. That’s the first step. Of course, now that you know you are doing it, you have to hire a brand consultant, and there are a lot of people out there offering their services. Since the reason you decided to hire a […]
Monthly Archives: January 2019
5 posts
There are over 2.6 billion active social media users. Among them are your customers and potential customer. The question is, how to reach them! In today’s fast-paced digital landscape, artificial intelligence can help your business create more effective marketing and social media strategies. AI can help you improve the consumer […]
Social media can be a wonderful way for businesses to connect with individuals, individuals to connect with businesses and individuals to connect with one another, but it does come with some risks and dangers. Specifically, a single social media post can damage your reputation, and not just at the time […]
Does your business have, or even need, an online reputation management action plan? The overwhelming answer should be an emphatic “Yes!” In older marketing theories, this might have been thought of as something similar to brand management. But in today’s high-tech communications world, reputation management takes on a whole new […]
Marketing can take you on a long hike. The one thing I can guarantee you about the journey is that getting more leads are not better if you don’t know how to nurture. The goal of lead nurturing is to help potential customers on their buying journey. It’s not just […]