Online reputation management is the digital equivalent of the public relations. ORM consultants such as us are into the practice of influencing or controlling the image of an individual or business. Online, the practice involves reducing the visibility of negative search results, usually in Google.
Online Reputation Management has become an essential component of any brand reputation management strategy. Protecting a brand image is the most important thing a company needs to do. A brand earns name and goodwill through years of hard work. But, losing it might take just minutes in the online world.
In the information era, reputation is critical and Google is king. The Internet has an incredible capacity to spread information, but not all of that information is fair, reasonable or researched. Twenty years ago, negative press would have to undergo huge authenticity and accuracy vetting. Then a business would usually only have to fear bad press if it had done something genuinely wrong.
In today’s world, however, it is too easy for one disgruntled blogger to cause endless damage to a business. They can ruin a company’s online reputation indefinitely with an angry blog post or a Facebook comment. This can often be very upsetting to the business owner, who has fought hard to earn a reputation for quality.
Buying decisions are swayed by a positive brand image and ruined by a negative one. We help defend and maintain your reputation as well as protecting your bottom line. If unfair negative reviews, articles or forum postings on the web are damaging your brand, then part of your digital strategy should include some measure of online reputation management.
Why Does A Brand Require Online Brand Management?
Right now, people are talking about you and your brand online. What are they saying?
Unfortunately, negative comments have a nasty habit of ranking higher and spreading faster than all the good things people have to say about you and your business. Upset a customer and their views are all over the web quicker than you can type ‘Brand X really sucks.’
Worse is that these results seem to stick around for ever. Google tends to pick up on this and posts your negative results above your own website results. Over 90% of people will Google a business before financially engaging with it. Negative search results often lead to a lack of trust in your brand, and thus reduced sales.
This is bad news, but the good news is that there are things we can do, with our reputation management services, to help remedy the situation. We have helped a select number of clients “lose” their negative online results.
Your online reputation could also be tinkered by your competitors through a slander campaign. Try to reverse it through our Online Reputation Management services.
Our exclusive Online Reputation Management – ORM Services:
- Find out what’s your Google Ranking, which determines your Online Reputation
- Introduce you to the processes of personal Search Engine Optimization (SEO)
- If required, we build up your Online Presence afresh to improve your search results
- Our specialists will use their Advanced SEO Tactics to boost your Rankings Online
- There are Emergency Tactics too which tackle negative search results for you
- Improve your Google Image Results and maintain it
- Provide you with tools to spot any online reputation problem and gently remove it from the search engines
- Social Media: Monitor mentions about your brand across social channels through listening tools.
- Measure sentiment about conversations around your brand
- Monitor and engage with online entities that influence the image of your brand as compared to that of your competitor’s
- Measure and amplify the positive chatter around your brand and create brand advocates that will endorse your brand online
- Provide a quick action plan to combat a crisis situation involving negative conversations about your brand on social networks
WHY CHOOSE US FOR ONLINE REPUTATION MANAGEMENT SERVICES?
- We are happy to educate you! Most of the digital marketing companies choose to keep their client in dark. But, at Creative Tinge, we offer tailor-made brand reputation management solutions depending upon your requirements.
- Experience: Our Online Reputation Management services team is experienced, qualified and know the best remedy to all kinds of situations. We have dealt with crisis communication, bad reviews, bad news articles. And that is the reason this team has quite a lot of happy and satisfied clients.
- We are flexible. You can choose not to go for our packages and pick services you need. We will offer you flexible pricing for the same.
- Affordable: We provide highly affordable reputation marketing services. But please do not compare us to the kids who ”want” to provide you the Digital Reputation Management services.
- Reachable: Our Online Reputation Management team works in all the three major time zones. We are approachable over mail or phone anytime.
- Image Make Over Experts: When it comes to image makeover, we are like high-quality cosmetologists with well-trained staff and technology.
Creative Tinge offers specialized online reputation management services for your brand, internet and personal reputation in Vaughan, Brampton, Toronto, Mississauga, Burlington, North York, Oakville, Maple, New Market, Barrie, Georgetown, Scarborough, Bolton, Milton and GTA. If negative online reputation is currently affecting your online credibility, then our online reputation management consultants will devise an ORM plan to spot it and remove it from the search engines.
Please reach out to our online reputation management services team for a free audit of your site and how we can help impact business volumes and conversion rates though better online brand management.